This is so on-the-mark. Having done some support for our internal communications department I hear this kind of language all the time. The only thing missing is the word ‘evangelizing,’ which has come into very annoying use. It should be reserved for religion, where it has its roots and real meaning. By the time you’re ‘evangelizing the brand’ you’re ready for a brain transplant, or the graveyard of ideas. Speaking of job interviews: I should be able to write here very soon about my current experience with this. I’m losing my job and have yet to know what my status is with this company. I’ll have plenty to say about that in the coming days.]]>